Members of the Bahamas Chamber of Commerce and Employers Confederation were recently treated to a comprehensive presentation and a guided tour highlighting advertising opportunities at the Nassau Cruise Port.
On Friday, November 17th, Maya Nottage, the Regional Director for Marketing at the Nassau Cruise Port, delivered a presentation on the advertising prospects available at the cruise port to the members of the Bahamas Chamber of Commerce. Khrystle Ruthford-Ferguson, Chairman of the Bahamas Chamber of Commerce and Employers' Confederation (BCCEC), underscored the significance of mutual support among members and the exploration of collaborative opportunities in her welcoming remarks.
During her presentation, Nottage highlighted the immense potential for advertising at the Nassau Cruise Port, the largest transit cruise port globally. The port, with over 60 retail stores in its vicinity, welcomes an impressive 28,000 visitors on its busiest days. Ms. Nottage revealed the cruise port's ambitious target of reaching 33,800 visitors, unveiling plans to achieve this milestone by projecting 4.2 million passengers for the current year and an impressive 5.9 million for the upcoming year.
Nottage emphasized that the Nassau Cruise Port is in the early stages of its journey, witnessing a surge in authentically Bahamian concepts. The port offers diverse advertising opportunities, including jumbo LED screens, canopies on walkways, and guest service stations, providing an ideal platform to engage with passengers and promote businesses.
Nottage concluded by expressing gratitude to the attendees for their time and attention, encouraging them to consider advertising at the Nassau Cruise Port as a means to showcase their offerings to the growing influx of visitors. She pledged to work collaboratively with businesses, offering customized proposals to maximize advertising impact within the dynamic and expanding cruise port environment.
The authentically Bahamian, world-class port destination now includes new and expanded berths to accommodate the largest cruise ships globally, a 700-foot mega yacht berth, a new marina, and a new water excursion and ferry terminal. The recent $300 million port upgrade features over 60 retail stores, including new food and beverage offerings, a Junkanoo museum, a wine bar and art gallery, and a 3,000-person amphitheater showcasing the best in Bahamian and international entertainment.
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